Create a site experience that aligns with the annual summer Frappuccino campaign. Entice users to explore custom drink option and encourage consumers to try this seasons new flavors.
We created a light, bright and fun site that highlighted the endless customization option of Frappuccino. Each ingredient change was shown on the drink in real time. We even share the recipe so you could take your creation to the counter and enjoy it asap. Along with creating you drink we wanted to have users show their personal style and create a fun digital poster. Each poster was added to a gallery and voted on with the winner getting a special prize.